Connecting sports, clubs, brands and communities with FAN-led engagement strategies across PR, social, content, activation and rights management.
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Hatch Sport & Communities is the specialist arm of Hatch Group, focused on delivering authentic, FAN-first campaigns that drive connection, loyalty and impact. Working with rights holders, sponsors, governing bodies or grassroots organisations, our team bridge the gap between brand ambition and supporter expectation.
Insight-led strategies with one goal in mind: delivering integrated campaigns that speak to the FAN, turning visibility into action and attention into connection.
Sport is more than a game. We help brands show up with meaning, not just messaging.
Fan Engagement Strategies
Utilising our FANsight research platform to develop strategies shaped by who your FANS are
Social, Content & Design
From social strategy to creative content, connecting with FANS
Sponsorship Strategy & Rights Activation
Delivering work that drives commercial return for all, making the contract sweat
Grassroots & Youth Sport Initiatives
Engaging with the next generation and those supporting on the ground in communities
Matchday Activation
Feet on the ground for direct fan engagement with creative, memorable activations
CSR & Social Value Storytelling
Using sport as a platform for the power of wider societal good. A win for everyone!
Club Partnership Development
Combining insight and strategy to deliver commercially appealing propositions that clubs can sell
ACTIVATION // SOCIAL // CONTENT/ / EXPERIENTIAL
A Never Ordinary Night of UEFA Champions League Action
PR // ACTIVATION // SPORTS
Drive support for the Northern Superchargers in the inaugural The Hundred competition
PR // ACTIVATION
EFL and Mind's World Mental Health Day partnership
// SOCIAL MEDIA STRATEGY // SOCIAL MEDIA MANAGEMENT // CONTENT STRATEGY // CONTENT CREATION // COMMUNITY MANAGEMENT
Bringing to life the joy of cycling through social media
// EVENTS // ACTIVATION // SOCIAL // DESIGN
Fuelling ParalympicsBG across two activations in Loughborough and Paris
