The
Brief

Raise the profile of the Raisthorpe Manor brand.

Raise awareness of individual products and new ranges at key sales windows including summer and Christmas.

The
Solution

/ PR

Secure a regular flow of traditional press coverage for the brand using media relations to push and promote key newly launched or seasonally relevant products.

Create bespoke press features that linked in to key calendar dates and national what’s on and gift guides – selling in Raisthorpe Manor products as must-haves.