Radisson RED tasked Hatch with launching The Huddle restaurant and hotel at Allianz Stadium, building awareness from zero in a competitive London market while driving sustained footfall, bookings and online traffic to support ambitious commercial revenue targets across a nine-month campaign.
/ PR
/ Social Media
/ Influencers
/ Launch Campaign
We delivered a nine-month, phased PR and influencer campaign supporting both The Huddle restaurant and Radisson RED hotel launches.
Activities included pre- and post-launch press coverage, first-look reviews, community group engagement, and influencer partnerships.
We pitched to regional, trade, and national media, securing 100+ features, and ran a national competition to win a hotel stay, driving awareness, footfall, bookings, website traffic, and supporting overall revenue targets.
pieces of media coverage
opportunities to see across PR and social media
competition entries
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