Hatch Communications
Hatch Communications
Hatch Communications

Thought Leadership

Webinar – How to maintain engagement following a social media campaign launch

by Jack Moore

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A masterclass in how to maintain momentum after your brand has launched a social media campaign. 

If you’ve launched a new product, service or offer recently, and created a social media campaign for it, you’ve probably had this experience:

You’ve spent loads of time and resource planning, you’ve maybe created a little bit of hype, you’ve peaked with your launch then CRASH… everything goes flat. You prepared. You launched. Then nothing else meaningful happens after.

Sucks, right?

All that effort – and money – for one moment. Then it’s gone.

Wouldn’t it be better if you were able to maintain engagement following your campaign launch? Imagine if you actually delivered an effective campaign that continued working after the launch day. That definitely wouldn’t suck.

This webinar, delivered by social media and content experts at Hatch, will show you how you can make it that happen, backed up with real examples of success.

Panelists

Brett Cullen, Head of Social and Content

With over 10 years’ experience working on digital, PR and brand, Brett specialises in social media and integrated comms for sports, travel, leisure and FMCG industries. He puts data, insight, brand marketing and culture at the heat of the development of successful strategies for a wide range of consumer brands, designed to make an impact and get people to take action.

Jack Moore, Social Lead

Over a career spanning seven years, Jack has devised and implemented successful integrated social media and influencer strategies and campaigns for global brands such as BIC, Diageo, Pizza Express, Chang Beer and Rugby League World Cup 2021 with a focus on cutting edge creative.

A masterclass in how to maintain momentum after your brand has launched a social media campaign. 

If you’ve launched a new product, service or offer recently, and created a social media campaign for it, you’ve probably had this experience:

You’ve spent loads of time and resource planning, you’ve maybe created a little bit of hype, you’ve peaked with your launch then CRASH… everything goes flat. You prepared. You launched. Then nothing else meaningful happens after.

Sucks, right?

All that effort – and money – for one moment. Then it’s gone.

Wouldn’t it be better if you were able to maintain engagement following your campaign launch? Imagine if you actually delivered an effective campaign that continued working after the launch day. That definitely wouldn’t suck.

This webinar, delivered by social media and content experts at Hatch, will show you how you can make it that happen, backed up with real examples of success.

Panelists

Brett Cullen, Head of Social and Content

With over 10 years’ experience working on digital, PR and brand, Brett specialises in social media and integrated comms for sports, travel, leisure and FMCG industries. He puts data, insight, brand marketing and culture at the heat of the development of successful strategies for a wide range of consumer brands, designed to make an impact and get people to take action.

Jack Moore, Social Lead

Over a career spanning seven years, Jack has devised and implemented successful integrated social media and influencer strategies and campaigns for global brands such as BIC, Diageo, Pizza Express, Chang Beer and Rugby League World Cup 2021 with a focus on cutting edge creative.

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